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Alanna McGinn

Good Night Sleep Site Sleep Expert Consulting Toronto, Ontario
About Alanna
I am a wife to an amazing husband and mom of 3 (1 + twins!). I started Good Night Sleep Site when my eldest was a baby and found myself helping friends and family help their babies sleep better. Teaching and coaching came naturally for me and once I became pregnant with the twins I became a certified sleep consultant and began growing my sleep team around the world. 10 years later and GNSS is a recognized family sleep practice with over 20 consultants worldwide and growing every year. Our mission is to educate, guide, and support parents and children to become a healthier, well-rested family unit. We pride ourselves in our research, ongoing training, and experience of sleep biology and proper sleep hygiene. Our focus is family sleep health and our goal is to bring back bedtime through our child, adult, and corporate sleep programs. We continue to grow as a leading sleep resource helping babies to adults sleep better.

Always give a smile to someone who needs it.

How many kids? Ages?

/ Female / 11 years old
/ Male / 7 years old
/ Female / 7 years old

Interested In

Collaborating, Consulting, Friendship, Networking

Words you live by/quotes you love

Always give a smile to someone who needs it.

What special skill, talent or gift would you like to give back to the community?

Good Night Sleep Site was built on giving more than taking. I made it a priority as I grew the business to make sure that I gave more to the relationships and communities I interacted with. It’s so important to me to help build up fellow entrepreneurs (women and moms especially). We can all hold our cards so close and my mission it to always help and support whenever I can, and as best I can.

What is your biggest business challenge right now?

My biggest business challenge at the moment is taking my company to the next level in terms of team building and scaling. I have built a successful team of consultants and now I find myself at a time where I need to hand off my management role to others so that I can focus on creating programs, building more divisions within the company, and my media/influencer work that I really enjoy to do. As my US market grows it’s also important that I continue to create relationships in the US that can grow that market even more.

What do you want to achieve in 2018, personally and professionally?

Professionally I hope to achieve more efficient digital and team strategies to help my business scale. I'll also be starting the Good Night Sleep Podcast, which I can't wait to launch. Personally I'm trying to enjoy and take in each moment more with my kids as they are getting older so quickly! I'm learning to slow it down and put down the phone more.

What is one thing that would be game-changing for your business right now?

My goal is to double my consultant division by the end of 2019 and I would love to have a certified and trained consultant in each State to really help me breakthrough into the US.

Why do you want to be a part of heymama?

Good Night Sleep Site is expanding in the US and I understand the importance of community building and networking in order to grow your business. It’s something that I have worked hard at doing in Canada and would love to make the same strong connections in the United States as I will be working more there.

xx Alanna McGinn

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