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Layla Blouin / Female / 4 years old
Charlotte Blouin / Female / 2 years old
Collaborating, Finding a Mentor, Friendship, Networking, Playdates
There are so many quotes and famous words I turn to often for inspiration. A few key ones that always stick with me are "You can find a million reasons not to do it. Find one really good reason to do it and do it." and Maya Angelou's famous line: "I've learned that people will forget what you said, forget what you did, but people will never forget how you made them feel."
Though I recognize that I am relatively new to the business world and our brand is new, I am so passionate about HEYMAMA's very mission, which is to help mothers be successful. I am always looking for opportunities to support and empower other mothers and will bring an authentic and genuine desire to help other members of the community in any way I can. I will bring a positive energy and always take the call from someone looking for guidance or just in need of a listening ear on any variety of subjects. I also spent several years in law at both large law firms and at McDonald's Corporation. In all of these roles, I spearheaded initiatives to retain and promote women and create a more inclusive culture. I believe my experience in that area can help me bring some innovative ideas for how we all can collectively advance mothers in business and build community. Finally, I practiced in Intellectual Property law and Marketing law for several years. I believe related issues and questions always arise for businesses, and I'm always willing to help in this area if I can or connect others to someone who can help.
Marketing & Social Media
Increased brand awareness through brand or influencer collaborations, retail partnerships and/or public relations.
I am the first person in my family and my close circle of friends (aside from my co-founder) to be an entrepreneur. I don't have mentors in this space or personal resources who I can turn to for guidance or even just emotional support during the more challenging moments. Though Larken just launched, we have been working on building this company and the product development for nearly three years. Neither of us had any experience in product design or launch, particularly in apparel. We quickly realized there was so much to learn and that we didn't even know all that we didn't know. I am looking to connect with, be inspired by and learn from like-minded women, and particularly women who are also balancing the daily demands of motherhood and career.