1. What sets you apart from the rest of the interior designers out there?
I would say that I like to design in a variety of styles. I’ve created beachy, traditional, modern and bohemian looks for my clients. I love mixing different styles and that each space turns out unique and individual to my client.
2. You have beautiful remodels on your website, but your Instagram seems more about inspiration than your actual work. Why have you chosen to do this?
I love the comradely that comes from sharing other designers work. I like to take the competition out of it and give credit to great design as a whole. It’s fun to admire and be inspired by beautiful designs. I’ve found it brings us all together in one common creative place.
3. I read that it is important for you to be the first face your kids see when they come home from school. How do you manage this while running a successful business?
I have to try and be very organized and not procrastinate. My days definitely go at a fast pace. I like to be done with work when my kids get home from school because at that point I’m running to soccer, piano, guitar, making dinner and getting caught up on their day. My husband often travels so one thing we do to stay connected is a weekly tradition of family night. Sometimes it’s just going out to the soccer field behind our house and kicking the ball around, but we always set aside that time.
4. You have 237K followers on Instagram! How did that start? Any tips for us?
Interior design is a very visual business, so I wanted an alternative place to share the portfolio of my work. I’ve found that its a lot of hard work and requires consistency, but it’s been fun. It’s all about being a part of your social media community by staying connected on a daily basis. If you are interested in growing your social media platforms, I’ve found using relevant hashtags to reach people searching for similar topics is very helpful in creating awareness of your brand.
If you are interested in growing your social media platforms, I’ve found using relevant hashtags to reach people searching for similar topics is very helpful in creating awareness of your brand.
5. How has social media changed your business?
It’s been a great way to connect with people and see what they love in design. It’s a powerful feedback tool too. I’ve also been able to work with people all over, not just locally. Social Media has a huge reach. For example, recently when I was in Australia on vacation with my family, I discovered I had Instagram followers from the towns I was visiting and it made me realize this really is a global connection. I have a great love of the style and design in Australia so I was flattered to see I was connecting with people from there.
For example, recently when I was in Australia on vacation with my family, I discovered I had Instagram followers from the towns I was visiting and it made me realize this really is a global connection.
6. You have been inspired by your parents who remodeled homes and you followed a similar path. Are your kids as interested in design as you were when you were growing up?
My fourth child loves to come on the job with me. I can tell she is soaking it in like I did. She loves it. I would love it if one of my children was interested in design. Maybe we would even have the chance to work together one day.
7. What are your next steps to continue expanding your brand?
I’ve just recently started a lifestyle blog in the last year and I love growing that side of my business. I have some other fun projects in the works right now I can’t share yet, but for now I’ve been expanding my team and working on fun new designs.
8. You also have an interest in fashion. Does this reflect on your designs?
I think so. I live in a Southern California beach town, and I love to dress in a laid back, bohemian way that reflects the culture here. I definitely see it in my designs through eclectic textiles and accessories and creating comfortable, livable spaces.
9.Would you use the same adjectives to identify your personal style and your interiors?
Yes, colorful,bohemian, global inspired, eclectic, fresh and modern.
10. What do you want to teach your kids about life?
I want to teach them they can accomplish anything they want with hard work and not to be afraid to fail. Also, it’s important to me that they learn to be kind and think of others.
11. What’s your proudest achievement?
Definitely my family. I’m so proud of my 4 four children and who they are becoming and I’m so grateful for my husband, he’s the best.
12. Is there any one thing you believe we should invest in when redoing our home?
If you going to invest in one thing it needs to make a statement like a beautiful piece of art for your entry or above a mantel. Gorgeous art will have a big impact in a space. The good news is that there is a wide range of art for every budget so it’s a great way to accessorize for everyone. I love the work of Jenni Prinn, you can purchase some of her pieces at Serena and Lily. Also, Minted is a great resource to find amazing work from talented, emerging artists and its budget friendly and easy to order.
If you going to invest in one thing it needs to make a statement like a beautiful piece of art for your entry or above a mantel. Gorgeous art will have a big impact in a space.
13. What could be an easy fix when getting bored with an interior?
New pillows and fresh textiles are an excellent way to freshen up a room. There are so many great options right now to create a collected look. I love to mix in a pop of color with neutrals for an updated look.
14. I was stalking you on Instagram and noticed that you were replying to a question one of your followers had. Do you think it’s important to connect with your followers? How can you keep up?!
I really try to respond to questions because I’m really grateful for all the support I’ve received on Instagram. It doesn’t always happen, some days just get crazy. But that is one of the fun parts of my job, connecting with people.